Fireplacelane.com has been launched in November 2009. Yes, we are pretty new but not new to business. We understand what is needed to bring best products in market, how to provide excellent customer service and how to survive in this economy. We hope to bring you the electric fireplaces this holiday season and for many more years at best affordable prices. We are offering extra 5% off until Nov 15th, 2009 with coupon code GODNOV. We are Portland, OR based online fireplace store and we offer some of our closeout models only for local pickup at special prices. To keep our prices down we prefer communication via email. We are available via phone also if needed.